GreenOps applies DevOps principles to reduce the environmental footprint of cloud operations. Unlike FinOps, which focuses on cost optimization, GreenOps targets the reduction of energy consumption, CO₂ emissions, and electronic waste — while maintaining performance and reliability. Both approaches share similar methods (measurement, optimization, automation) but pursue distinct goals.
A mature GreenOps strategy integrates environmental indicators (PUE, WUE, CUE) into IT decision-making and relies on carbon impact measurement tools. This approach aligns with environmental regulations and growing expectations around ecological responsibility.